PrAna for this summer!
Source: press release
30 July 2017
prAna’s legendary status as the premium climbing apparel brand continues. For summer 2017, the climbing collection is expanded, capsulized and includes several new silhouettes. Easy to mix and match, the long and short pants, tops and sweaters show bright and summer-like colors and patterns – all made from eco cotton.
Organic-cotton climbing pants are prAna’s DNA and rank on the more in-demand part of the collection in Europe. For spring/summer 2017, the Californian designers show a revamped concept with the classic pants coming in new colors with added features. These heritage styles have been complimented with new styles that are easily combined with the rest of the climbing collection.
For spring / summer 2017, women’s highlights include the new Avril Short, a short version of the well-known classic. The Avril Short is made of organic-cotton with a relaxed fit and legs that can be rolled up and fixed with buttons for a shorter inseam. Avril Short will be available in three different, summer-like colors: yellow, red and a bright blue.
In addition, the Drew Pant for women is another new addition expanding the assortment of women’s climbing pants that also include the all-time classics, Avril and Sidra Pant (97% organic cotton). Featuring similar performance elements such as an elastic waistband with draw cord, flat front and back pockets, cinch system at bottom hem as well as brush holder, the Drew Pant uses a polyester blend with 55% organic cotton to give these pants a lighter feel, while maintaining abrasion- and crease-resistance. The Drew Pant is offered in three different colors: Cargo Green, Coal and Red.
Another summer-vibe addition to the new pants are the three different prAna Graphic Tanks. They are made with organic cotton and are fair trade certified aswell.
For men, prAna is also introducing a variety of expanded offerings on some of the classics. The Zander Short and Zander Knicker, similar to the long pant, are made from 97% organic cotton and will be available in three easy-to-match colors: Cargo Green, Lime and Blue. The Calculus Pant is a light and versatile addition to the assortment with a silhouette designed for ease of use while in a harness. It is made from a polyester blend (66% organic cotton) including an elastic waistband for secure fit, deep side pockets with concealed zippers, hem cinch system and a brush holder. As a lighter addition to Continuum Pant, prAna also introduces Goldrush Pant, rounding up a new, versatile and colorful series of Men’s climbing pants for spring / summer 2017.